PROJECT

NUDE?

This concept came from my frustration when buying makeup. As a black woman, I had no 'nude' options as the shades were always biege or light pink and would never compliment my complexion. I created this conceptual brand to remind the industry of the true meaning of nude which is to match a person’s skin tone. This implies that nude should not be one shade but multiple shades and change depending on the person.

CLIENT

Personal Project

ROLE

- Art Director

- Digital Designer

TOOLS

- Adobe Photoshop

- Adobe After Effects

BRAND CONCEPT FILM

2023 BY LISA HPR